We must get our town back into business. It’s going to be tough. We must move into unknown territory as a socially distanced town. Every business will need to adjust the way they work. We must allow cafes and pubs to spill into our streets. Allow businesses to sell their wares from tables on their frontage. Some streets should be closed at weekends and public holidays. The market must reopen. A lot of decisions need to be made. First up will be new signage. A street meeting of officers and councillors on Tuesday afternoon will look at locations for up to 155 new signs around the town ordering people to keep apart. That is a huge number of signs for Ludlow. It is a lot of clutter. It could feel intimidating in a town known for its friendliness. A better model would be gateway signs, with a small number of repeaters. We need signs telling people they are welcome in a socially distanced town. And carefully placed reminders emphasising this is a socially distanced town.